Strategy. Connections. Results.
Lohman Advisory is a fractional business development practice led by Bailie Lohman, built for founder-led firms ready to scale beyond one person.
Built for deals with a lot of people in the room.
Bailie Lohman has spent six-plus years leading complex B2B deal cycles and negotiations across legal, finance, operations and executive stakeholders. She's at her best in high-stakes, multi-stakeholder situations where clear thinking and clear communication move a deal forward.
Her approach is consultative. She finds the real business problem, shapes a solution decision-makers can say yes to, and works across departments to get it done, from contract terms with legal and purchasing to messaging with marketing to delivery with operations.
She founded Lohman Advisory to give growing firms that same capability, plus the systems to keep it running.
Great deals are built on three things.
Bailie brings energy, empathy and an entrepreneurial spirit to every conversation. These are the principles behind the work.
Relationships belong to the firm
Clients should trust your brand and your team, not just the founder. We build handoffs that keep that trust intact.
Everyone pulls the same way
Sales, marketing, legal and operations work from one plan, so deals move instead of stalling between departments.
Consultative, never pushy
Uncover the real business problem first. The right solution sells itself to the people who sign.
Built for founder-led firms ready for the next stage.
Typically consulting and professional services firms with steady revenue, a founder who is still the main closer, and a plan to grow the team.
✓A strong fit if you
- Have consistent revenue but no documented sales process
- Are the primary closer on almost every deal
- Want to hire a sales rep or partner and need a system they can run
- Use HubSpot or Apollo loosely, or not at all
- Want clients to trust your firm, not just you
–Probably not yet if you
- Are pre-revenue and still testing product-market fit
- Want lead lists only, with no process behind them
- Already have a full sales team and a working playbook
- Need results without founder involvement in the first weeks
Ready to build sales that scale past you?
Start with a 30-minute discovery call about where your sales stand today. No pitch deck.